The labeling requirements of the tire industry differ greatly from those of standard packaging, as tires are transported, stored, and handled under demanding conditions. Labels used in this field must perform reliably on heavy, flexible, patterned surfaces that often come into contact with dust, processing oils, and other contaminants.

  In tire labeling, the adhesive is the most critical factor determining whether the label can withstand the demanding journey from production to the point of sale. Tire surfaces contain mold-release agents, deep    tread patterns, and rubber compounds that challenge conventional adhesives. For this reason, we develop high-tack, tire-specific adhesive systems that can penetrate surface irregularities and maintain strong,    stable adhesion throughout handling and storage.

  Our formulations are engineered to hold securely on rubber surfaces even under printing stress, stretching, and temperature fluctuations, ensuring that labels remain readable and intact in every condition.

Our tire labels are specially designed to adhere securely to deep tread patterns and rubber compounds that vary from one manufacturer to another. A successful tire label must remain readable while the product is being transported through warehouses, stacked in outdoor environments, or displayed at retail.

For this reason, dedicated facestock materials and adhesive systems are developed to support logistics tracking, inventory control, and brand visibility. Durable print surfaces maintain the clarity of barcodes and product information, while high-tack adhesives keep the label firmly in place even when the tire bends or expands.

We offer a range of materials engineered specifically for these conditions, helping manufacturers maintain consistency and traceability across their entire tire portfolio. If you need guidance in selecting the most suitable construction for your process, our experts can help you identify the solution that delivers the highest performance.